5 MIN TO READ Double the engagement of your video-based learning initiative. We sat down with Ethan Anderson, Director of Product Management for NOLA Education’s Star Academy, which leverages multimodal learning to drive academic success for learners. Discover invaluable insights for developing professional training videos and thought leadership content. Watch the video interview now.
3 MIN TO READ Make your content more accessible, engaging, and professional without the extra work. Introducing automated subtitles with language detection, now available on all SproutVideo plans for new on-demand videos (with transcription for existing content also available).
11 MIN TO READ Attract, capture, and convert leads into loyal customers with video lead generation. Once you get eyeballs on your video content, how do you persuade viewers to join your audience? We asked professional marketers and business owners to share their tips with real-world examples. Use their insights to inspire your next video lead generation campaign.
4 MIN TO READ Bringing a product to market is more than just a launch—it’s about building meaningful customer connections from day one. Enhance your next go-to-market strategy with authentic video for a competitive edge and sustainable growth. In this short interview, Faana founder, Autumn Manning breaks down the biggest mistakes businesses make when launching a product—and how to avoid them.
8 MIN TO READ Even without video, email marketing earns an average of $36 per $1 spent across industries. But add video? Click-through engagement triples. To leverage the power of both, we asked marketing experts and business owners to share their tips.
4 MIN TO READ In 2024, we introduced features that turn scattered videos into structured brand experiences. From efficient workflows to highly customized video websites, we’re thrilled to share this roundup of the best product updates we shipped in 2024.
3 MIN TO READ We had the privilege of chatting with Joe Siciliano, a 30-year industry veteran and managing broker with Compass’s real estate brokerage in Chicago. Discover dozens of practical tips for using video to drive results as a real estate agent.
11 MIN TO READ Attract, capture, and convert leads into loyal customers with video lead generation. Once you get eyeballs on your video content, how do you persuade viewers to join your audience? We asked professional marketers and business owners to share their tips with real-world examples. Use their insights to inspire your next video lead generation campaign.
4 MIN TO READ Bringing a product to market is more than just a launch—it’s about building meaningful customer connections from day one. Enhance your next go-to-market strategy with authentic video for a competitive edge and sustainable growth. In this short interview, Faana founder, Autumn Manning breaks down the biggest mistakes businesses make when launching a product—and how to avoid them.
5 MIN TO READ Video schema markup uses structured data to help search engines interpret your video’s content, details, and attributes. Structured data improves video visibility and ranking relevancy in search results due to its compatibility with machine learning. This article makes it easy for anyone to take advantage of its benefits.
6 MIN TO READ Give your audience more ways to engage without creating new content. Reformat original video content into different mediums and extend the life of your videos. This practice encourages brand growth by diversifying how customers connect with your content across marketing channels. Start maximizing your video investment with these 10 methods.
95% video success rate. That’s what Ethan Anderson achieves regularly with his video-based learning strategy as the Director of Product Management for NOLA Education’s Star Academy. Shaped by his work with Star Academy to boost academic gains for at-risk students, his insights are also invaluable for professional training videos and thought leadership content. Discover his process for consistent results and…
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4 MIN TO READ We created a 2D animation for Earth Day in collaboration with a watercolor artist five years ago. Now we’re deconstructing the process to show you how to create your own 2D animated videos.
This is an ideal 2D animation tutorial for beginners because we used common video tools. Uncap your creativity and discover the captivating world of 2D animations.
6 MIN TO READ Unlike web pages, which include keyword information, videos rely on metadata to communicate the subject matter. Therefore, metadata is essential for video SEO. This guide will teach you how to use metadata to optimize your video content for search engine discoverability.
10 MIN TO READ Evergreen content is highly effective at producing sustainable growth. This type of content continues to provide value for your target audience (and attract visitors) long past its publishing date. Our evergreen content mini-guide will teach you how to brainstorm topics, get the most out of your content, and provide you with a plethora of ideas to get started.
9 MIN TO READ Maximize video engagement with these research-backed strategies. Learn how to measure engagement and evaluate the data. Try out these ten actionable strategies to get the most out of your video budget while building community and trust.
