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Business • 4 min read
Go-To-Market Strategy: How Founders Convert Customers with Video
Bringing a product to market is more than just a launch—it’s about building meaningful customer connections from day one. Enhance your next go-to-market strategy with authentic video for a competitive edge and sustainable growth. In this short interview, Faana founder, Autumn Manning breaks down the biggest mistakes businesses make when launching a product—and how to avoid them.
How-Tos • 8 min read
How To Embed Video In Email: Expert-Backed Best Practices
Even without video, email marketing earns an average of $36 per $1 spent across industries. But add video? Click-through engagement triples. To leverage the power of both, we asked marketing experts and business owners to share their tips.
Announcements • 4 min read
Top 10 Things We Launched At SproutVideo In 2024
In 2024, we introduced features that turn scattered videos into structured brand experiences. From efficient workflows to highly customized video websites, we’re thrilled to share this roundup of the best product updates we shipped in 2024.